At Daifressh, we have officially launched the Campaign 2025–2026 with the first session of our Opening Day, an event that marks the starting point of a new cycle full of challenges, projects, and shared enthusiasm.
The event, held at our headquarters, brought together teams from the different departments and business units to review the results of the previous season and present the main strategic lines that will guide our evolution in the coming years.
A very positive season closure
During the session, we analyzed the excellent results achieved in the last campaign, confirming that we continue moving in the right direction. These achievements are the result of the commitment, dedication, and collaboration of all the teams that make up Daifressh.
New goals and a renewed strategic plan
In addition to sharing the new objectives and projects of each department, the meeting served as the stage for the presentation of our new strategic plan — a roadmap that will strengthen our growth in a solid, sustainable, and innovative way over the coming years.
This plan reflects our vision for the future: to continue consolidating our position as an international benchmark in the fruit and vegetable sector, committed to quality, customer focus, and continuous innovation.
One team, one direction
At Daifressh, we firmly believe that success is built when everyone rows in the same direction. That’s why this meeting was not only an opportunity to share goals, but also to reinforce the values that define us: commitment, cooperation, transparency, and teamwork.
The day concluded with our eyes set on the future and on the next event: the second part of the Opening Day, a special celebration with the whole team, where we will toast together to the start of this new season.
The Campaign 25–26 begins at Daifressh!
Let’s keep growing together, with the same passion and energy that have brought us this far 🌱